Our SEO copywriting services push back against the norm of monotone, unnatural sounding SEO-optimised copy. Instead, we have developed a framework to craft strategic, brand-first copywriting that your readers will love just as much as Google does.
Site structure recommendations, reader journey mapping and internal link building
Engaging title tags and meta descriptions with SERP appeal
Extensive keyword research which considers current trends, your competitors and the health of your website
Guides and information on publishing your new SEO copywriting
Tailored call-to-actions (CTAs) including H1, H2, H3 suggestions
Webpage wireframing (prioritising a logical flow of information and reader engagement)
Aside from our SEO copywriting services (which includes website copywriting and blogging), Esme; Copywriting Studio offers an array of copywriting solutions. Our refreshing take on brand voice, SEO and balancing strategy with storytelling ensures you can finally close the Google doc, sit back and watch as our words bring your brand to life.
Enjoy unlimited hours each month, dedicated to researching and crafting SEO copywriting that supports your greatest business goals. Our retainer relationship is perfect for brands (big or small) who want a 6 to 12 month content plan developed, backed by comprehensive SEO strategy and delivered to your inbox each month.
It’s all the benefits of working in-house with a copywriter, without the stress of managing someone on your books.
SEO website copywriting
SEO Website copywriting
Absolutely we do. We truly understand the constant struggle to keep up with the ever-changing world of SEO, while balancing time and resources. Managing SEO in-house can be a daunting task, so we offer a flexible white label SEO Australia solution, which we adapt for brands and agencies across the globe (coordinating across different time zones, currencies, etc.). We lean on proven strategies and industry insights to develop and implement SEO content plans which achieve success for your clients. Whether you have a handful of clients, or one hundred, we have the resources and capabilities to deliver scalable success, all under your branding and business name.
SEO vs Copywriting – yes there is a difference. SEO, or Search Engine Optimisation, is the practice of optimising your website content and structure so that it can be easily found on Google (the goal is always page 1!). Humanistic, thoughtful and helpful SEO content can be created by good copywriter’s who balance the craft of writing persuasive and compelling content that also appeals to Google. Our goal is to always write copy that provides immense value to your reader, without compromising SEO ranking. It’s an art in and of itself, which is why we pride ourselves on being true SEO specialists.